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Amazon launches MiniTV, its in-app free video-streaming service exclusively for India

Up to date:
May 17, 2021 18:24 IST

Washington [US], May 17 (ANI): American multinational expertise firm Amazon has now launched an ad-supported, free video streaming service known as MiniTV throughout the Amazon India app.
In response to Mashable, it is a completely different providing than its Amazon Prime Video service, as MiniTV is contained inside Amazon‘s conventional procuring app, somewhat than having its personal standalone app.
Available solely to customers in India, MiniTV‘s catalog contains largely older content material which its content material companions made initially for YouTube and different platforms.

The lineup contains magnificence and trend content material, tech information, cooking exhibits, and Amazon‘s companions for the channel, together with Indian internet content material studios Pocket Aces and TVF, and an inventory of well-known Indian comedians.
The corporate stated that it is planning “new and exclusive videos” within the coming months, however did not present a timeline.
The channel ought to function a competitor to Flipkart Video, the free streaming service launched in 2019 by Walmart-owned Flipkart, one among Amazon‘s greatest rivals in India.
Amazon continues to be advertising and marketing its Prime Video to customers in India because it competes with Netflix, which has plans to launch greater than three dozen new motion pictures and exhibits in India this 12 months.
As per Mashable, the free MiniTV will assist Amazon check whether or not streaming content material can drive gross sales on its procuring app. (ANI)

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