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California Pistachio Brings to Life

New Delhi, Delhi, India

We’ve all performed ‘Never Have I Ever’ in some unspecified time in the future in our lives. Taking it one from right here, celebrating the bond between father and little one, California Pistachios introduced a novel twist to the enjoyment of snacking with family members, with a brand new #NeverHaveIEver exercise as a part of their bigger #CrackItSnackIt marketing campaign.


20829 Never%20Have%20I%20Ever CALIFOR

California Pistachios newest marketing campaign for Father’s Day


The model inspired customers to go for more healthy snacking choices and revel in a scrumptious and lighthearted snack with their household by means of an thrilling and quirky recreation. As soon as acknowledged as a quintessential occasion – ingesting recreation, #NeverHaveIEver obtained an elevated more healthy twist with California Pistachios.


California Pistachios partnered with well-known content material creators Deepak Yadav, Jagriti and Aaron Koul identified for his or her humorous and interesting content material on Instagram. The influencers performed #NeverHaveIEver and uncover enjoyable information about their fathers as they cracked open a California Pistachio if they’ve executed the duty. The content material underlines the advantages of aware snacking and spotlights pistachios as a enjoyable snack that may be relished anytime. Leveraging the rising reputation of Instagram Reels because it is without doubt one of the main brief video codecs on social media, California Pistachios is reaching out to the younger Indian viewers encouraging guilt-free snacking by collaborating with main humour and way of life content material creators.


Watch the movies right here:

By Aaron Koul

By Jagriti Pahwa


For extra details about California Pistachios India, please go to, Instagram at @CaliforniaPistachiosIN, and Fb at /CaliforniaPistachiosIN.


Pistachios are a nutritious snack that may bridge starvation between meals, serving to keep away from over-eating at mealtimes. California Pistachios make a terrific different to snacks which are excessive in added sugars and saturated fat, providing a stability of vitamins and a great supply of fiber, containing three grams of fiber per 28 gram serving. Providing each crunch and scrumptious taste, they make a satisfying, handy, tasty and enjoyable snack selection to incorporate in your weight loss plan every day.

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