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Disney gets patent to project 3D images for individual guests for interactive virtual experiences


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Walt Disney Co. has been accepted for a patent to venture transferring 3D photographs on real-world objects to work together with theme park guests, making it simpler to create interactive sights all through its theme parks.

The U.S. Patent Workplace accepted the patent for Disney Enterprises final month for a know-how described as a “Virtual World Simulator.” Disney officers say they haven’t any instant plans to make use of the know-how.

The Burbank media large already makes use of 3D projectors to solid transferring photographs on sprays of water within the mild exhibits dubbed “World of Color” at Disney California Journey and “Fantasmic” in Disneyland in addition to on buildings and rides throughout the nightly firework shows on Foremost Avenue U.S..

The know-how described within the patent wouldn’t be geared for big audiences however would as an alternative monitor particular person guests across the parks and venture photographs particularly for them on close by objects, buildings and partitions. Think about strolling by a wall and having Mickey Mouse seem to wave and dance in entrance of you.

People wouldn’t need to put on particular goggles or headsets to see the pictures, in line with the patent.

Guests may very well be tracked by way of their smartphones or different units they’re carrying in order that the monitoring info may very well be relayed to a pc related to projection units situated all through the theme parks. After finding the guests, the “Virtual World Simulator” may venture a picture of a Disney character in entrance of the company, with hidden audio system offering voices for an immersive expertise, in line with the patent.

As a substitute of constructing animatronic characters or hiring actors in costumes to entertain and talk with company, Disney may use the know-how to work together with company by way of 3D projections, in line with specialists who’ve learn the patent.

A big-scale model of so-called projection-mapping know-how has turn out to be common at theme parks and different leisure venues. The know-how makes use of lasers to scan the floor of buildings and buildings to created a digital 3D panorama that’s uploaded right into a digital server in order that the 3D projectors have the flexibility to venture photographs on uneven surfaces, equivalent to timber or buildings.

For Disneyland’s sixtieth anniversary celebration in 2015, the digital wizardry was used to venture Disney characters onto the facades of Foremost Avenue buildings. At Common Studios Hollywood, projection-mapping exhibits up outdoors Hogwarts within the Wizarding World of Harry Potter and as a part of the “Kung Fu Panda: The Emperor’s Quest” attraction.

“What this does is free them up so they no longer have to follow the laws of physics,” mentioned John DeStefano, a know-how advisor for Founders Authorized, a company and mental property legislation agency in Atlanta.

A Disney spokesperson mentioned the corporate “files hundreds of patents each year as we explore developing technologies.”

“We are excited about the possibilities related to this type of technology,” the Disney spokesperson mentioned, including that “there are no current plans to introduce this technology into an upcoming experience.”

In 2016, Disney took out a patent on a tool that may take photographs of tourists’ sneakers to assemble knowledge and assist customise visits. The patent describes a machine that snaps photographs of tourists’ ft as they enter a theme park and matches the photographs with demographic info given voluntarily, equivalent to identify, age or hometown.

Later within the park, one other digital camera geared toward shoe stage may establish an individual at a trip or eatery primarily based on the sooner foot photograph, in line with the patent. Disney has but to launch what the patent described as a “system and method using foot recognition to create a customized guest experience.”

Patent specialists level out that firms typically take out a patent merely to maintain opponents from utilizing the identical technology.

“It’s possible that they may never use it, but my sense is this is very much something they are going to commercialize,” mentioned Ed Khalili, a patent lawyer with Founders Authorized.


Disney World exploring foot tracking technology


2022 Los Angeles Times.
Distributed by Tribune Content material Company, LLC.

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Disney will get patent to venture 3D photographs for particular person company for interactive digital experiences (2022, January 10)
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