The marketing campaign “A Gift of Health” for #PapasOnDuty is aimed toward showcasing IntrCity’s care and dedication in direction of the bus drivers and cleaners.
IntrCity SmartBus carried out medical checkup camps for over 1000+ fathers who drive India’s most secure bus fleet.
The initiative is aimed toward enhancing working situation of blue collared workforce behind India’s inter-city bus providers.
On the event of Father’s Day, IntrCity, India’s main inter-city mobility platform, launched a marketing campaign in honour of their bus drivers and cleaners, who are also fathers and work relentlessly for the way forward for their youngsters. The initiative is to acknowledge the exhausting work and dedication of the corporate’s bus workers that has contributed immensely in creating India’s most secure inter-city bus fleet.
To have a good time Father’s Day, IntrCity needed to reciprocate the care and affection given to those fathers by giving “A Gift of Health to #PapasOnDuty“. As a part of the marketing campaign, IntrCity organized a complete medical check-up camp throughout the nation for his or her 1000+ bus drivers and cleaners, who dedicate their time and efforts on-ground to make sure the protection of the inter-city travellers and ensuring the buses depart and arrive on time. IntrCity SmartBus is thought for its 98 p.c+ punctual bus departures, with a 95 p.c fill fee throughout 700+ routes in India.
With the business’s first-of-its-kind marketing campaign, IntrCity desires to drive the core message of appreciating the bus workers who assist the model in constructing the best-in-class journey expertise for greater than one million loyal inter-city travellers. Just like working fathers in every single place, IntrCity drivers and cleaners prioritise security and luxury of their bus passengers and assure that every one of them attain their respective locations on time, each single day.
Talking in regards to the marketing campaign, Mr. Vivek Madhukar, Chief Enterprise Officer, IntrCity, stated, “It is our constant endeavor to appreciate the effort and hard work of every member working as a part of IntrCity platform, including drivers and cleaners employed by bus operators. We took the opportunity of Father’s Day to applaud the tremendous contributions of the drivers and cleaners of the IntrCity SmartBus fleet. They have always been important to us, and their betterment has remained one of our top priorities. We are delighted to offer comprehensive medical check-ups for them across the country. This campaign was one such gesture to show that they matter to us, as much as our other stakeholders.”
IntrCity SmartBus has upgraded the inter-city mobility ecosystem by focusing not solely on inter-city travellers but additionally on the convenience of operation of bus operators. IntrCity is aiding SMEs in implementing the cutting-edge IntrCity Mobility Know-how, which has remodeled the personal bus business. Immediately, all IntrCity-affiliated bus operators and bus homeowners can implement not solely digital bookings and real-time monitoring, but additionally earlier unexpected analytics equivalent to fleet administration analytics, real-time car monitoring and efficiency, and driver efficiency analysis from a distant location. The IntrCity Mobility platform consists of a set of functions, together with the Client Platform, Crew App, Operator Dashboard, 24X7 Command centre and IoT-based Fleet Analytics.
IntrCity is India’s main intercity mobility platform, providing each practice and bus providers to finances travellers. Its flagship model IntrCity SmartBus offers secure, trusted, and standardised journey choices round India’s long-distance routes, working throughout 700+ routes in 18 states. Its companion model, RailYatri, offers complete practice journey info, serving greater than 12 million customers month-to-month.
For extra info, please go to www.intrcity.com.
In case you have any issues or complaints concerning this text, please tell us and the article shall be eliminated quickly.