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Job Posting : Sr. Specialist-Mktg & Alliances

Job title: Sr. Specialist-Mktg & Alliances

Firm: Mphasis

Job description: Job Description:Job TitleSr. Supervisor – Account Based mostly Advertising and marketingGroup/DivisionInternational Advertising and marketing DivisionLocationBangalorePlaceFull-timeReviews toABM LeadJob OverviewThe Account Based mostly Advertising and marketing Supervisor is liable for the technique and implementation of efficient Account Based mostly Advertising and marketing packages that meet the expansion aims of the enterprise, with a robust emphasis on driving pipeline technology completely from a high goal account checklist and accelerating current alternatives.He/She is going to associate with the strategic accounts gross sales workforce to drive gross sales pipeline and income by means of account-targeted packages and can personal the general duty for planning and executing a mess of selling packages in strategic accounts.The function can even help robust partnership with the gross sales groups and with key stakeholders inside the Advertising and marketing group.Duties and Duties Outline Account Based mostly Advertising and marketing technique and execution planning, encompassing the required ABM instruments for assigned strategic accounts Personal and handle our Account Based mostly Advertising and marketing plans for assigned strategic accounts Accomplice with Gross sales Leaders and Consumer Companions to develop regional, account targeted playbooks together with, however not restricted to, nurture, channel actions, dwell/on-line occasions with the objective of constructing and accelerating the pipeline. Collaborate and associate with core advertising capabilities on marketing campaign idea, customized content material necessities, digital advertising help and inventive growth to make sure effectiveness for regional named accounts. Determine the best advertising messages, worth proposition, supplies, channels, and calls to motion for key accounts Construct/handle ABM metrics to make sure enterprise affect measured by named account Handle venture timelines, high quality points, sources, & budgets Help with account analysis and marketing campaign planning, growth and execution{Qualifications} Expertiseo General 6+ years expertise with 3 plus years of confirmed multi-channel advertising and Account Based mostly Advertising and marketing with giant multinationals/IT corporationso Having labored with BFSI purchasers might be an added benefit Particular Abilitieso CRM/advertising automation background like Salesforce and Marketoo Understanding of pipeline administration and metrics.o Demonstrated expertise overseeing varied advertising program executionso Glorious verbal and written communication abilities. Robust interpersonal abilities a should. Robust influencing and relationship-building abilities. Private Traitso Extremely organized and environment friendly with the flexibility to develop and execute towards an evolving plan and talent to prioritize quite a few tasks concurrentlyo Proactive self-starter, demonstrating excessive initiative and important pondering. Confirmed capacity to assume strategically, however with distinctive consideration to element in execution. Education and Certificationso Graduate/Postgraduateo ITSMA/related ABM certification preferableAbilities:PRIMARY COMPETENCY : Advertising and marketing PRIMARY SKILL : Account Based mostly Advertising and marketing PRIMARY SKILL PERCENTAGE : 0About Firm:Mphasis is a number one IT options supplier, providing Purposes, Enterprise Course of Outsourcing (BPO) and Infrastructure providers globally by means of a mix of expertise knowhow, area and course of experience. The accolades we’ve been garnering will be attributed to our undeterred focus in delivering high quality options throughout verticals that meet the difficult necessities of our esteemed prospects. Now we have been just lately felicitated by the financial occasions as essentially the most distinguished digital firm 2015. Now we have additionally been ranked 29 of 100 largest monetary expertise distributors by American Banker and BAI within the FinTech Ahead High 100 rankings.

Anticipated wage:

Location: Bangalore, Karnataka

Job date: Sat, 11 May 2024 04:14:00 GMT

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